The first Genki Sushi Utsunomiya, Tochigi, Japan
The first Genki Sushi in Hong Kong Far East Finance Centre, Admiralty
The story of Genki Sushi began with the vision of a 24-year-old Japanese sushi chef, Fumio Saito. Saito dreamed of creating a modern sushi restaurant with an unusual feature known as a 'kaiten' (literally translated as 'revolving'). In December 1988, he created the concept of 'kaiten sushi' and pioneered the use of a revolving conveyor belt to serve sushi, combining serving traditional sushi with modern technology.
The new concept caught on fast in Japan and appealed widely to the masses. The success of kaiten sushi saw the opening of more outlets in the prefecture of Tochiigi in the Kanto region and mainly in a town called Utsunomiya. Saito's commitment to serve quality sushi at affordable prices brought sushi within the reach of everyone. Not long after, kaiten sushi became a household name in the Kanto region of Japan.
In 1990, Genki Sushi Co. Ltd was established and in 1991, listed on the Tokyo Stock Exchange. With its dedication to freshness, the company quickly gained public support and successfully expanded further throughout Japan.
Genki Sushi's move into the international arena in 1992 marked a new era for the company. To date, Genki Sushi has become one of the leading sushi chains in Japan with over 200 outlets across Japan, Hong Kong region, Mainland China, Singapore and Malaysia.
The first Genki Sushi Utsunomiya, Tochigi, Japan
The first Genki Sushi in Hong Kong Far East Finance Centre, Admiralty
The story of Genki Sushi began with the vision of a 24-year-old Japanese sushi chef, Fumio Saito. Saito dreamed of creating a modern sushi restaurant with an unusual feature known as a 'kaiten' (literally translated as 'revolving'). In December 1968, he created the concept of 'kaiten sushi' and pioneered the use of a revolving conveyor belt to serve sushi, combining serving traditional sushi with modern technology.
The new concept caught on fast in Japan and appealed widely to the masses. The success of kaiten sushi saw the opening of more outlets in the prefecture of Tochiigi in the Kanto region and mainly in a town called Utsunomiya. Saito's commitment to serve quality sushi at affordable prices brought sushi within the reach of everyone. Not long after, kaiten sushi became a household name in the Kanto region of Japan.
In 1990, Genki Sushi Co. Ltd was established and in 1991, listed on the Tokyo Stock Exchange. With its dedication to freshness, the company quickly gained public support and successfully expanded further throughout Japan.
Genki Sushi's move into the international arena in 1992 marked a new era for the company. To date, Genki Sushi has become one of the leading sushi chains in Japan with over 200 outlets across Japan, Hong Kong region, Mainland China, Singapore and Malaysia.
Genki Sushi has always been committed to promoting Japanese sushi culture to different parts of the world. In 1995, Genki Sushi landed Hong Kong with the first store located at the Far East Finance Centre in Admiralty. Over the past 29 years, Genki Sushi has expanded to over 70 outlets and become the largest sushi chain in the city.
In 2015, Genki Sushi introduced the concept of “Kousoku” from Japan to Hong Kong with Tsuen Wan Plaza outlet being its first Kousoku store in Hong Kong. Genki Sushi pioneered the industry by being the first sushi chain adopting fully automated operation model with a three-tier Kousoku express delivery system. The adoption of the Kousoku system enables faster food delivery that retains freshness of the ingredients, presenting an unprecedented innovative dining experience to the customers.
Meanwhile, Genki Sushi has an extensive membership network that offers its members a diversity of exclusive privileges. As a market leader, Genki Sushi strives to stay customer-centric and innovative in its product development, total dining experience and marketing, so as to bring a satisfactory and surprising Japanese dining experience to the customers.
Genki Sushi has always been committed to promoting Japanese sushi culture to different parts of the world. In 1995, Genki Sushi landed Hong Kong with the first store located at the Far East Finance Centre in Admiralty. Over the past 26 years, Genki Sushi has expanded to over 65 outlets and become the largest sushi chain in the city.
In 2015, Genki Sushi introduced the concept of “Kousoku” from Japan to Hong Kong with Tsuen Wan Plaza outlet being its first Kousoku store in Hong Kong. Genki Sushi pioneered the industry by being the first sushi chain adopting fully automated operation model with a three-tier Kousoku express delivery system. The adoption of the Kousoku system enables faster food delivery that retains freshness of the ingredients, presenting an unprecedented innovative dining experience to the customers.
Meanwhile, Genki Sushi has an extensive membership network that offers its members a diversity of exclusive privileges. As a market leader, Genki Sushi strives to stay customer-centric and innovative in its product development, total dining experience and marketing, so as to bring a satisfactory and surprising Japanese dining experience to the customers.
The first Genki Sushi Utsunomiya, Tochigi, Japan
The first Genki Sushi in Hong Kong Far East Finance Centre, Admiralty
The story of Genki Sushi began with the vision of a 24-year-old Japanese sushi chef, Fumio Saito. Saito dreamed of creating a modern sushi restaurant with an unusual feature known as a 'kaiten' (literally translated as 'revolving'). In December 1968, he created the concept of 'kaiten sushi' and pioneered the use of a revolving conveyor belt to serve sushi, combining serving traditional sushi with modern technology.
The new concept caught on fast in Japan and appealed widely to the masses. The success of kaiten sushi saw the opening of more outlets in the prefecture of Tochiigi in the Kanto region and mainly in a town called Utsunomiya. Saito's commitment to serve quality sushi at affordable prices brought sushi within the reach of everyone. Not long after, kaiten sushi became a household name in the Kanto region of Japan.
In 1990, Genki Sushi Co. Ltd was established and in 1991, listed on the Tokyo Stock Exchange. With its dedication to freshness, the company quickly gained public support and successfully expanded further throughout Japan.
Genki Sushi's move into the international arena in 1992 marked a new era for the company. To date, Genki Sushi has become one of the leading sushi chains in Japan with over 200 outlets across Japan, Hong Kong region, Mainland China, Singapore and Malaysia.
Genki Sushi has always been committed to promoting Japanese sushi culture to different parts of the world. In 1995, Genki Sushi landed Hong Kong with the first store located at the Far East Finance Centre in Admiralty. Over the past 27 years, Genki Sushi has expanded to over 70 outlets and become the largest sushi chain in the city.
In 2015, Genki Sushi introduced the concept of “Kousoku” from Japan to Hong Kong with Tsuen Wan Plaza outlet being its first Kousoku store in Hong Kong. Genki Sushi pioneered the industry by being the first sushi chain adopting fully automated operation model with a three-tier Kousoku express delivery system. The adoption of the Kousoku system enables faster food delivery that retains freshness of the ingredients, presenting an unprecedented innovative dining experience to the customers.
Meanwhile, Genki Sushi has an extensive membership network that offers its members a diversity of exclusive privileges. As a market leader, Genki Sushi strives to stay customer-centric and innovative in its product development, total dining experience and marketing, so as to bring a satisfactory and surprising Japanese dining experience to the customers.
